Packaging Design: A Cultural Sign Discount

Description
In local supermarkets one gets not only aware of eating habits and flavour pReference. Also the choice in the different categories and the mix of international and local brands tells something about consumption patterns. Packaging doesn t conceal but rather reveals a country s culture. In this book the culture of totally different countries from almost all continents are presented by day to day products, all available in the local supermarket.
Additional Information
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